Journal of Travel & Tourism Marketing

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Publishes research on travel and tourism marketing including management, business and government policies and the development of new technologies and tools.
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Research Article
Article
“Dirty pictures” – responsible photographic representation of tourism destinations
Hanshika Herath , Nigel Hemmington & Jill Poulston
Pages: 663-678
Published online: 19 Aug 2020
Abstract | Full Text | References | PDF (8609 KB) | EPUB 

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Article
Article
Storytelling by medical tourism agents and its effect on trust and behavioral intention
Sang Hyuck Kim , Min Kyung Song & Changsup Shim
Pages: 679-694
Published online: 09 Sep 2020
Abstract | Full Text | References | PDF (776 KB) | EPUB 

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Research Article
Article
A bittersweet experience! The effect of mixed emotions on business tourists’ revisit intentions
Nan Bi , Cheng-Yue Yin & Yong Chen
Pages: 695-710
Published online: 12 Sep 2020
Abstract | Full Text | References | PDF (472 KB) | EPUB 

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Article
Rural stay: a new type of rural tourism in China
Hao Cheng , Zhao Yang & Shi-Jie Liu
Pages: 711-726
Published online: 12 Sep 2020
Abstract | Full Text | References | PDF (7127 KB) | EPUB | Supplemental 

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Article
Article
Young adult children traveling with parents: insights on conflict and its causes
Yanbo Yao , Guangmei Jia , Pearl M. C. Lin & Jing Huang
Pages: 727-738
Published online: 12 Sep 2020
Abstract | Full Text | References | PDF (692 KB) | EPUB 

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Article
Communicating mega events on Twitter: implications for destination marketing
Xin Jin & Mingming Cheng
Pages: 739-755
Published online: 12 Sep 2020
Abstract | Full Text | References | PDF (19770 KB) | EPUB 

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