tandf: Journal of Marketing Management: Table of ContentsTable of Contents for Journal of Marketing Management. List of articles from both the latest and ahead of print issues.
https://www.tandfonline.com/loi/rjmm20?af=R
tandf: Journal of Marketing Management: Table of Contentstandfen-USJournal of Marketing ManagementJournal of Marketing Managementhttps://www.tandfonline.com/cms/asset/a2b751a3-1d08-4742-a4a9-6f42359b6214/default_cover.jpg
https://www.tandfonline.com/loi/rjmm20?af=R
In it together: brands benefit after a transgression when perceived as co-owners of the brand community
https://www.tandfonline.com/doi/full/10.1080/0267257X.2023.2244974?af=R
<a href="/toc/rjmm20/40/3-4">Volume 40, Issue 3-4</a>, March 2024, Page 190-216<br/>. <br/>Volume 40, Issue 3-4, March 2024, Page 190-216<br/>. <br/>In it together: brands benefit after a transgression when perceived as co-owners of the brand communitydoi:10.1080/0267257X.2023.2244974Journal of Marketing Management2023-08-07T07:50:16ZChristina A. KuchmanerJennifer WigginsPamela E. Grimma Palumbo-Donahue School of Business, Duquesne University, Pittsburgh, PA, USAb Ambassador Crawford College of Business and Entrepreneurship, Kent State University, Kent, OH, USAChristina A. Kuchmaner is an Assistant Professor of Marketing at Duquesne University. Her research interests include consumer networks, psychological ownership, brand authenticity, and digital marketing technologies.Jennifer Wiggins is Professor of Marketing and Entrepreneurship at Kent State University. Her research focuses on psychological ownership, willingness to pay, and willingness to donate.Pamela E. Grimm is Professor Emeritus of Marketing and Entrepreneurship at Kent State University. Her research interests revolve around consumer behaviour and marketing communications. Most recently, she has worked on research exploring native advertising, psychological ownership, celebrity endorsers and influencers, and donation motivation.Journal of Marketing Management403-41902162024-02-12T08:00:00Z2024-02-12T08:00:00Z10.1080/0267257X.2023.2244974https://www.tandfonline.com/doi/full/10.1080/0267257X.2023.2244974?af=RAntecedents and consequences of the “cancel culture” firestorm journey for brands: is there a possibility for forgiveness?
https://www.tandfonline.com/doi/full/10.1080/0267257X.2023.2266465?af=R
<a href="/toc/rjmm20/40/3-4">Volume 40, Issue 3-4</a>, March 2024, Page 289-312<br/>. <br/>Volume 40, Issue 3-4, March 2024, Page 289-312<br/>. <br/>Antecedents and consequences of the “cancel culture” firestorm journey for brands: is there a possibility for forgiveness?doi:10.1080/0267257X.2023.2266465Journal of Marketing Management2023-10-11T08:02:58ZCláudia CostaAntónio AzevedoSchool of Economics and Management, University of Minho, Braga, PortugalCláudia Costa finished the master’s degree in Marketing and Strategy at the University of Minho, where she also did her Bachelor’s degree in Management. Cláudia’s major interest lays in the consumer-brand relationship, with a special focus on the current social media context. She is also eager to redefine the role of social media marketing when it comes to a brand’s image and its values in the current society (e.g., feminism, minority empowerment, and overall representation).António Azevedo is an Assistant Professor in the School of Economics and Management of University of Minho, Braga, Portugal. His primary research topics are tourism marketing, place marketing, destination branding, celebrity branding, advertising processing, and marketing strategy amongst others. He has published several articles in international academic journals and international conferences. He is also researcher of the Lab2PT Investigation Unit - Laboratory of Landscape, Heritage and Territory (University of Minho).Journal of Marketing Management403-42893122024-02-12T08:00:00Z2024-02-12T08:00:00Z10.1080/0267257X.2023.2266465https://www.tandfonline.com/doi/full/10.1080/0267257X.2023.2266465?af=RThe dynamic of employees’ trust in their organisation in a corporate brand crisis: the bounce-back effect of organisational identification
https://www.tandfonline.com/doi/full/10.1080/0267257X.2023.2276867?af=R
<a href="/toc/rjmm20/40/3-4">Volume 40, Issue 3-4</a>, March 2024, Page 260-288<br/>. <br/>Volume 40, Issue 3-4, March 2024, Page 260-288<br/>. <br/>The dynamic of employees’ trust in their organisation in a corporate brand crisis: the bounce-back effect of organisational identificationdoi:10.1080/0267257X.2023.2276867Journal of Marketing Management2023-11-01T04:01:57ZSophie de VillartayMarie-Aude Abid-DupontFabienne Berger-Remya Research Lab in Innovation, Technologies, Economy and Management, Paris-Saclay University, Évry-Courcouronnes, Franceb Center for Studies and Research in Organisations and Strategy, Paris Nanterre University, Nanterre, Francec DRM [ERMES], UMR CNRS 7088, University Paris Dauphine - PSL, Paris, FranceSophie de Villartay is an Associate Professor in the Department of Management at Evry Paris-Saclay University and a Senior Lecturer in Management Sciences. She teaches marketing, crisis management and communication at postgraduate levels. Her research focuses on employee behaviour, reputation crisis and corporate social irresponsibility.Marie-Aude Abid-Dupont is an Associate Professor at Paris Nanterre University and a Senior Lecturer in Human Resources Management and Research Methodology. She co-leads the organisation and processes research group of CEROS and is a member of the scientific committee of the “Employer Branding” research group. Her research focuses on trust dynamics and employees’ reactions to corporate social (ir)responsibility.Fabienne Berger-Remy is an Associate Professor at University Paris Dauphine – PSL. She teaches marketing and brand management in master’s programmes. Her research focuses on branding, brand management, employer brand, and the evolution of marketing organisations.Journal of Marketing Management403-42602882024-02-12T08:00:00Z2024-02-12T08:00:00Z10.1080/0267257X.2023.2276867https://www.tandfonline.com/doi/full/10.1080/0267257X.2023.2276867?af=RWhen apologies backfire: a moderated mediation model of exposure by NGOs, companies’ hypocrisy, and consumers’ political orientations
https://www.tandfonline.com/doi/full/10.1080/0267257X.2023.2295270?af=R
<a href="/toc/rjmm20/40/3-4">Volume 40, Issue 3-4</a>, March 2024, Page 217-259<br/>. <br/>Volume 40, Issue 3-4, March 2024, Page 217-259<br/>. <br/>When apologies backfire: a moderated mediation model of exposure by NGOs, companies’ hypocrisy, and consumers’ political orientationsdoi:10.1080/0267257X.2023.2295270Journal of Marketing Management2024-01-03T09:01:46ZSilvia GrappiCamilla BarbarossaVeronica GabrielliSimona Romania Department of Communication and Economics, University of Modena and Reggio Emilia, Reggio Emilia, Italyb Department of Marketing, TBS Business School, Toulouse, Francec Department of Business and Management, LUISS Guido Carli, Roma, ItalySilvia Grappi, is Full Professor of Marketing at University of Modena and Reggio Emilia, in Italy. Her research interests are in the field of consumer behaviour, psychology of emotions, and ethics. Her current research explores consumer responses to company strategic decisions, human emotions, and consumer reactions to corporate social responsibility (CSR). She published in international peer-reviewed journals including the Annual Review of Psychology, the Journal of World Business, the Journal of the Academy of Marketing Science, the International Journal of Research in Marketing, the Journal of Business Research, the Journal of Business Ethics, the European Journal of Marketing, Psychology & Marketing, the Management International Review, and the International Marketing Review.Camilla Barbarossa, is Associate Professor of Marketing at Toulouse Business School. Her research focuses on consumer responses to corporate social responsibility, corporate social irresponsibility (brand transgressions, product-harm crises), and, more generally, threatening external events. Her research has appeared in various international peer-reviewed journals, for example, the Journal of Business Ethics, Journal of International Marketing, International Marketing Review, International Business Review, Psychology & Marketing, and Journal of Environmental Psychology.Veronica Gabrielli, is Associate Professor of Marketing at the Department of Communication and Economics, University of Modena and Reggio Emilia, in Italy. She obtained her PhD in Business Administration at the University of Venice (Italy). Her research interests include branding and consumers reactions to marketing communications. More recent studies are focused on for-profit and no-profit co-branding activities and on brand crisis. She has published in academic peer-reviewed journals, including Journal of Consumer Marketing, Marketing Letters, the Journal of Marketing Communications, the Journal of Brand Management, Journal of Product and Brand Management.Simona Romani, is Full Professor of Consumer Behaviour at Luiss University, in Italy. Her research interests are in the field of consumer behaviour, psychology of emotions, branding and sustainability. Her current research explores consumer emotions, consumer reactions to corporate social responsibility (CSR), and brand misconducts. She published in international peer-reviewed journals including the Annual Review of Psychology, the Journal of the Academy of Marketing Science, the International Journal of Research in Marketing, the Journal of Business Research, the Journal of Business Ethics, the European Journal of Marketing, and Psychology & Marketing.Journal of Marketing Management403-42172592024-02-12T08:00:00Z2024-02-12T08:00:00Z10.1080/0267257X.2023.2295270https://www.tandfonline.com/doi/full/10.1080/0267257X.2023.2295270?af=REveryday activism: an AI-assisted netnography of a digital consumer movement
https://www.tandfonline.com/doi/full/10.1080/0267257X.2024.2307387?af=R
<a href="/toc/rjmm20/40/3-4">Volume 40, Issue 3-4</a>, March 2024, Page 347-370<br/>. <br/>Volume 40, Issue 3-4, March 2024, Page 347-370<br/>. <br/>Everyday activism: an AI-assisted netnography of a digital consumer movementdoi:10.1080/0267257X.2024.2307387Journal of Marketing Management2024-01-24T02:26:48ZRobert V. KozinetsMina Seraj-Aksita Jayne and Hans Hufschmid Professor of Strategic Public Relations and Business Communication, Marshall School of Business, University of Southern California, Los Angeles, CA, USAb Faculty of Business, Ozyegin University, Istanbul, TurkeyRobert V. Kozinets is a multiple award-winning professional researcher and teacher. He invented and developed the multidisciplinary qualitative digital research method of netnography and has authored, co-authored, and edited 8 books as well as over 150 articles and chapters. His company, Netnografica, has consulted for leading organizations such as Ford, L’Oréal, Coca-Cola, Heinz, and American Express. He works at the University of Southern California in Los Angeles, California, is Area Editor of the Journal of Marketing, an Academic Fellow of the Marketing Science Institute, and is President of the Association for Netnographic Research and of Netnocon.Mina Seraj Aksit is a part-time faculty member at Vrije University Amsterdam. She holds a BA degree in Economics from the University of Pennsylvania (2001), an MBA degree from Bogazici University (2005), and she completed her PhD in Marketing at Bogazici University in 2014. Dr. Seraj’s research interests include brand management, consumer culture, online communities, digital marketing, and social media. Her research has been published in the Journal of Interactive Marketing, the Journal of Organizational Computing and Electronic Commerce, and in other outletsJournal of Marketing Management403-43473702024-02-12T08:00:00Z2024-02-12T08:00:00Z10.1080/0267257X.2024.2307387https://www.tandfonline.com/doi/full/10.1080/0267257X.2024.2307387?af=RExamining self-regulation as a potential intervention for moral grandstanding on social networking sites
https://www.tandfonline.com/doi/full/10.1080/0267257X.2024.2312197?af=R
<a href="/toc/rjmm20/40/3-4">Volume 40, Issue 3-4</a>, March 2024, Page 313-346<br/>. <br/>Volume 40, Issue 3-4, March 2024, Page 313-346<br/>. <br/>Examining self-regulation as a potential intervention for moral grandstanding on social networking sitesdoi:10.1080/0267257X.2024.2312197Journal of Marketing Management2024-02-08T01:22:56ZAndrea R. BennettNikolitsa Grigoropouloua Department of Management & Marketing, Texas Woman’s University, Denton, TX, USAb SOCIUM Research Center on Inequality and Social Policy, University of Bremen, Bremen, GermanyAndrea R. Bennett is an Assistant Professor of Marketing at Texas Woman’s University in Denton, TX, U.S.A.Nikolitsa Grigoropoulou is a Postdoctoral Researcher at the SOCIUM Research Cener on Inequality and Social Policiy at the University of Bremen in Bremen, Germany.Journal of Marketing Management403-43133462024-02-12T08:00:00Z2024-02-12T08:00:00Z10.1080/0267257X.2024.2312197https://www.tandfonline.com/doi/full/10.1080/0267257X.2024.2312197?af=RThe mitigation of brand crises: towards broader, deeper and more diverse research directions
https://www.tandfonline.com/doi/full/10.1080/0267257X.2024.2313306?af=R
<a href="/toc/rjmm20/40/3-4">Volume 40, Issue 3-4</a>, March 2024, Page 183-189<br/>. <br/>Volume 40, Issue 3-4, March 2024, Page 183-189<br/>. <br/>The mitigation of brand crises: towards broader, deeper and more diverse research directionsdoi:10.1080/0267257X.2024.2313306Journal of Marketing Management2024-02-13T08:56:53ZPaolo AntonettiIlaria BaghiCarmen Valora NEOMA Business Schoolb Università degli Studi di Modena e Reggio Emiliac Universidad Pontificia ComillasJournal of Marketing Management403-41831892024-02-12T08:00:00Z2024-02-12T08:00:00Z10.1080/0267257X.2024.2313306https://www.tandfonline.com/doi/full/10.1080/0267257X.2024.2313306?af=RAneuploidy
https://www.tandfonline.com/doi/full/10.1080/0267257X.2023.2242383?af=R
. <br/>. <br/>Aneuploidydoi:10.1080/0267257X.2023.2242383Journal of Marketing Management2023-08-02T08:14:46ZJennifer TakharDepartment of Marketing, ISG International Business SchoolJournal of Marketing Management1410.1080/0267257X.2023.2242383https://www.tandfonline.com/doi/full/10.1080/0267257X.2023.2242383?af=RDisability and well-being: towards a Capability Approach for marketplace access
https://www.tandfonline.com/doi/full/10.1080/0267257X.2023.2271020?af=R
. <br/>. <br/>Disability and well-being: towards a Capability Approach for marketplace accessdoi:10.1080/0267257X.2023.2271020Journal of Marketing Management2023-11-06T09:43:53ZAnoop Bhogal-NairAndrew M. LindridgeMark TadajewskiMona MoufahimDaniela AlcoforadoMohammed ChededBernardo FigueiredoChihling Liua School of Leadership, Management and Marketing, De Montfort University, Leicester, UKb Newcastle University Business School, Newcastle University, Newcastle upon Tyne, UKc University of York Management School, University of York, York, UKd Stirling Management School, University of Stirling, Stirling, UKe Departamento de Ciências Administrativas, Federal University of Pernambuco, Recife, Brazilf Lancaster Management School, Lancaster University, Lancaster, UKg School of Economics, Finance and Marketing, RMIT University, Melbourne, AustraliaAnoop Bhogal-Nair is a Senior Lecturer in Marketing and Consumption at Leicester Castle Business School. Her research interests centre on understanding how consumers negotiate and consume both their sense of physical being and their self-identity in the spaces that they occupy. To date her work has focused upon Indian female consumers, minoritised and marginalised groups. Much of Anoop't work takes a transdicsiplinary perspective focusing on the challenges, threats and opportunities consumers experience in their daily lives as individuals.Andrew Lindridge is a Professor of Marketing and Consumer Research at Newcastle University business school. Andrew’s research interests focus on the marginalised consumer, i.e. consumers who feel unable or unwilling to identify with the consumer market, or who the market intentionally excludes owing to cultural, economic, political, religious, or social reasons. An interest that has led to researching marginalised consumers in Britain, China, France, India, and the United States on a variety of consumption topics ranging from: ethnic minorities and alcoholism, inter-generational rifts within ethnic minorities, and how David Bowie fans use his music to reimagine their own past.Mark Tadajewski is Honorary Visiting Professor of Marketing at the University of York and Royal Holloway, University of London.Mona Moufahim is a Senior Lecturer in Marketin at the University of Stirling Management School. Mona's interests include: Religion, Travel and Consumption; Cultural heritages sites and pilgrimage; Identity (organisational, ethnic/racial, religious or political); immigration and extreme right politics. Her work has been published in Organization Studies, Journal of Marketing Management, Marketing Theory and Consumption Markets and Culture. I have also contributed chapters to scholarly books on Political Marketing, Critical Marketing and Islamic Marketing.Daniela Alcoforado is a PhD student at the Federal University of Pernambuco | UFPE · Departamento de Ciências AdministrativasMohammed Cheded is a Lecturer in Management at Lancaster University Management School. Mohammed's research takes an interdisciplinary perspective drawing on sociology, anthropology and linguistics – focusing on topics such as inequality, identity construction, and power relations.Bernardo Figueiredo is an Associate Professor at the School of Economics, Finance, and Marketing at RMIT University. Bernardo's research interests focus on understanding how the globalisation of markets and cultures shapes consumption and marketing practices. He has published in some of the top journals in his area including Journal of Consumer Research, Journal of Marketing, and the Journal of Retailing.Chihling Liu is a Senior Lecturer in Marketing Lancaster University Management School. She obtained her PhD at Alliance Manchester Business School, UK. Her research activity is predominantly in the area of consumer culture theory, exploring the interrelationships between consumption, self and identity, with a specific focus on improving consumer welfare and subjective wellbeing.Journal of Marketing Management13010.1080/0267257X.2023.2271020https://www.tandfonline.com/doi/full/10.1080/0267257X.2023.2271020?af=RThe social model and consumers with disabilities research: contributions, criticisms, and call for new perspectives
https://www.tandfonline.com/doi/full/10.1080/0267257X.2023.2289379?af=R
. <br/>. <br/>The social model and consumers with disabilities research: contributions, criticisms, and call for new perspectivesdoi:10.1080/0267257X.2023.2289379Journal of Marketing Management2023-12-05T09:04:08ZAnthony BeudaertMarlys MasonJean-Philippe Naua Marketing, IUT Annecy – IREGE – University Savoie Mont Blanc, Annecy, Franceb Marketing & International Business, Oklahoma State University – Spears School of Business, Stillwater, OK, USAc Marketing, IAE Nancy – CEREFIGE – University of Lorraine, Nancy, FranceAnthony Beudaert, PhD, is associate professor in marketing at the University Savoie Mont Blanc (IREGE research center). His work focuses on the consumption of people with disabilities. He has worked on their vulnerability, their identity trajectories and theirrelationship with time. His work has been published in Journal of Business Research, Recherche et Applications en Marketing, Consumption, Markets & Culture, Journal of Services Marketing and Décisions Marketing. He is also the co-founder of the Interdisciplinary Conference on Disability and Consumption (ICDC).Marlys Mason, PhD, is the Association Dean and Associate Professor of Marketing in the Spears School of Business at Oklahoma State University. Her research centers around consumer health and well-being, vulnerability, disability, resiliency, and public policy. Her work is published in the Journal of Consumer Research, Journal of Public Policy & Marketing, Journal of Business Research, Journal of Marketing Management, Consumption, Markets & Culture, Journal of Consumer Affairs, Journal of Macromarketing, and more. She serves as Associate Editor of the Journal of Public Policy & Marketing and editorial review boards for JPPM and JCA.Jean-Philippe Nau, PhD, is associate professor at University of Lorraine. His research focuses on inclusion and exclusion issues related to consumption. He has worked on the digitalization of consumption practices (video games, illegal downloading) and on the consumption of people with disabilities. He is the co-founder of the Interdisciplinary Conference on Disability and Consumption (ICDC). He is the program director of a master degree dedicated to management in the health and social sector. He published in outlets such as European Journal of Marketing, Recherche et Applications en Marketing and Décisions Marketing.Journal of Marketing Management13110.1080/0267257X.2023.2289379https://www.tandfonline.com/doi/full/10.1080/0267257X.2023.2289379?af=RTrailblazing the path for marketing ethics: the profound influence of Shelby Hunt
https://www.tandfonline.com/doi/full/10.1080/0267257X.2023.2295273?af=R
. <br/>. <br/>Trailblazing the path for marketing ethics: the profound influence of Shelby Huntdoi:10.1080/0267257X.2023.2295273Journal of Marketing Management2024-01-03T09:07:38ZO. C. FerrellLinda FerrellDepartment of Marketing, Harbert College of Business, Auburn University, Auburn, AL, USAO. C. Ferrell is the James T. Pursell Sr. Eminent Scholar in Ethics and Director of the Center for Ethical Organizational Cultures in the Raymond J. Harbert College of Business, Auburn University. He was formerly Distinguished Professor of Leadership and Business Ethics at Belmont University and University Distinguished Professor at University of New Mexico. He has also been on the faculties of University of Wyoming, Colorado State University, University of Memphis, Texas A&M University, Illinois State University, University of Michigan, and Southern Illinois University. He received his PhD in marketing from Louisiana State University.Linda Ferrell is the Globe Life Professor of Marketing at the Raymond J. Harbert College of Business, Auburn University. She was formerly Distinguished Professor of Leadership and Business Ethics at Belmont University. She completed her PhD in business administration, with a concentration in management, at University of Memphis. She has taught at University of Tampa, Colorado State University, University of Northern Colorado, University of Memphis, University of Wyoming, and University of New Mexico. She has also team-taught classes at Thammasat University in Bangkok, Thailand.Journal of Marketing Management11910.1080/0267257X.2023.2295273https://www.tandfonline.com/doi/full/10.1080/0267257X.2023.2295273?af=RSocial media influencer endorsement: the conditional effects of product attribute description in sponsored influencer videos
https://www.tandfonline.com/doi/full/10.1080/0267257X.2024.2305748?af=R
. <br/>. <br/>Social media influencer endorsement: the conditional effects of product attribute description in sponsored influencer videosdoi:10.1080/0267257X.2024.2305748Journal of Marketing Management2024-01-19T08:50:05ZYiwen ChenLi ChenYang Pana Lam Family College of Business, San Francisco State University, San Francisco, CA, USAb Sawyer Business School, Suffolk University, Boston, MA, USAc DeGroote School of Business, McMaster University, Hamilton, ON, CanadaYiwen Chen is an Assistant Professor of Marketing at San Francisco State University. Her research focuses on digital marketing, digital entrepreneurship, and international marketing. She has published papers in International Journal of Electronic Commerce, European Journal of Marketing, and International Journal of Advertising.Li Chen is an Assistant Professor of Marketing at Suffolk University. Her research focuses on marketing strategy, digital marketing, and global marketing. Her research portfolio includes publications in Journal of the Academy of Marketing Science, European Journal of Marketing, International Journal of Electronic Commerce, Journal of Marketing Management, International Journal of Advertising, and Management International Review.Yang Pan is an Assistant Professor of Marketing at McMaster University. She received her Ph.D. from the University of Iowa. Her research focuses on marketing-finance interface (pricing power, customer satisfaction, and social media) and retail analytics (basket analysis and choice modeling on big data). She has published at European Journal of Marketing and marketing science institute working paper series, and she has presented her projects at Marketing Science conferences and American Marketing Association conferences.Journal of Marketing Management12910.1080/0267257X.2024.2305748https://www.tandfonline.com/doi/full/10.1080/0267257X.2024.2305748?af=REmbodied interaction: a turn to better understand disabling marketplaces and consumer vulnerability
https://www.tandfonline.com/doi/full/10.1080/0267257X.2024.2303108?af=R
. <br/>. <br/>Embodied interaction: a turn to better understand disabling marketplaces and consumer vulnerabilitydoi:10.1080/0267257X.2024.2303108Journal of Marketing Management2024-01-25T09:56:30ZNicklas SalomonsonPer Echeverria Department of Business Administration and Textile Management, University of Borås, Borås, Swedenb CTF, Service Research Center, Karlstad University, Karlstad, SwedenNicklas Salomonson is a Professor of Business Administration, specialising in Digital retail at the University of Borås. His research concerns areas such as transformative service research, consumer vulnerability, embodied interaction, customer misbehaviour/incivility, value co-creation/co-destruction, technology in services, and sustainable consumption. His research has been published in leading marketing journals such as Industrial Marketing Management, Marketing Theory, Journal of Marketing Management, Journal of Macromarketing, and Journal of Retailing and Consumer Services. Email: Nicklas.Salomonson@hb.sePer Echeverri has a PhD in Marketing from Gothenburg University. Since 1996, he has been a member of the Service Research Center CTF, Karlstad University. His research is oriented towards service encounter communication, group communication, organisational culture, employee and consumer behaviour, with a special interest in research areas such as multi-modal communication, gesture studies, servicescapes, professional identity, value co-destruction, video-based methodology and other micro-sociological analyses linked to service provision and experience. Over the years, he has developed a specific interest in practice theory approaches and in critical perspectives on service management theory. He has studied a wide range of industries, e.g. public transport, voluntary organisations, healthcare, and agriculture. Email: Per.Echeverri@gmail.comJournal of Marketing Management14010.1080/0267257X.2024.2303108https://www.tandfonline.com/doi/full/10.1080/0267257X.2024.2303108?af=RMarketing capabilities and Shelby D. Hunt: contributions, current state, and the future
https://www.tandfonline.com/doi/full/10.1080/0267257X.2024.2311110?af=R
. <br/>. <br/>Marketing capabilities and Shelby D. Hunt: contributions, current state, and the futuredoi:10.1080/0267257X.2024.2311110Journal of Marketing Management2024-01-29T02:27:12ZNeil A. MorganHui Fenga Marketing Department, University of Wisconsin-Madison, Madison, WI, USAb Marketing Department, Iowa State University, Ames, IA, USANeil A. Morgan is Professor of Marketing and Welch Family Professor in Business at the Wisconsin School of Business, University of Wisconsin–Madison, USA. Professor Morgan’s primary research interests are in marketing capabilities, brand strategy, marketing strategy formulation and implementation, customer feedback systems, and marketing performance assessment. He is one of the pioneers of the academic study of firms marketing capabilities, publishing multiple research papers linking such capabilities with firms’ financial performance, and has worked with a number of organizations to help them plan and build improved marketing capabilities. His research has been published in leading marketing journals such as Journal of Marketing, Journal of Marketing Research, Marketing Science, International Journal of Research in Marketing, and Journal of the Academy of Marketing Science. Email: neil.morgan@wisc.eduHui Feng is an Associate Professor at Iowa State University, USA, and she received her PhD from Indiana University, USA. Dr Feng’s research interests focus at the firm strategy level, with an emphasis on understanding how financial markets react to firm marketing strategies, especially the performance impact of marketing department power and marketing capabilities. Her research has been published in leading marketing journals such as Journal of Marketing, International Journal of Research in Marketing, Journal of International Marketing, and Journal of the Academy of Marketing Science. Email: huifeng@iastate.eduJournal of Marketing Management12110.1080/0267257X.2024.2311110https://www.tandfonline.com/doi/full/10.1080/0267257X.2024.2311110?af=RResource-advantage theory, resource-based theory and market-based resources advantage: effect of marketing performance on customer information assets stock and information analysis capabilities
https://www.tandfonline.com/doi/full/10.1080/0267257X.2024.2331181?af=R
. <br/>. <br/>Resource-advantage theory, resource-based theory and market-based resources advantage: effect of marketing performance on customer information assets stock and information analysis capabilitiesdoi:10.1080/0267257X.2024.2331181Journal of Marketing Management2024-03-18T01:25:44ZRajan VaradarajanDepartment of Marketing, Texas A&M University, College Station, TX, USADr. Rajan Varadarajan is University Distinguished Professor, Regents Professor, and Brandon C. Coleman, Jr. ‘78 Endowed Chair in Marketing in the Mays Business School at Texas A&M University. His research and teaching interests are marketing strategy, innovation, and environmental sustainability.Journal of Marketing Management12010.1080/0267257X.2024.2331181https://www.tandfonline.com/doi/full/10.1080/0267257X.2024.2331181?af=RExploring the higher education experiences of students living with disabilities: an online MBA case study
https://www.tandfonline.com/doi/full/10.1080/0267257X.2024.2329090?af=R
. <br/>. <br/>Exploring the higher education experiences of students living with disabilities: an online MBA case studydoi:10.1080/0267257X.2024.2329090Journal of Marketing Management2024-03-19T04:29:58ZSvetlana De VosBora QesjaGed LipnickasJoanne Harrisa Marketing and Entrepreneurships, Australian Institute of Business, Adelaide, Australiab UniSA Online, University of South Australia, Adelaide, AustraliaDr. Svetlana De Vos is a Senior Lecturer in Marketing and Entrepreneurship at Australian Institute of Business. Svetlana has earned her Doctorate degree in Business (PhD) from the University of Adelaide, Business School, Australia. She is research active in the domains of business (consumer behaviour, customer experience), on-line teaching and learning, ethics and integrity (i.e., ethical mindedness and ethical imagination). Dr De Vos was also involved in research projects in the area of social marketing and advertising, including compulsive consumption, vulnerable consumers, help-seeking and emotional appeals. Her research publications appear in top academic journals such as European Journal of Marketing, Journal of Services Marketing, and Psychology & Marketing etc. with the recent contribution to Ethics and the Scholarship of Teaching and Learning book.Dr. Bora Qesja is a Senior Lecturer at the Australian Institute of Business. She holds a PhD in Marketing from the University of Adelaide, Australia. Her research interests and experience include customer experience (especially in the higher education sector), product authenticity and innovation (particular focus on low and no alcohol wines-NOLO), Virtual reality and tourism (particular focus on wine tourism and VR experience authenticity), sustainable consumption, influencer marketing (including influencer authenticity), and big data and education. Her research appeared in peer-reviewed journals and top-tier conference proceedings including the Service Industries Journal, Academy of Marketing Science, ANZMAC and EMAC.Dr. Ged Lipnickas is a Lecturer of Marketing at the University of South Australia. With a PhD in Marketing from the University of Adelaide, his doctoral research explored the evolution of markets and the pivotal role consumers play within them. Dr. Lipnickas’ research interests span market driving strategies, market innovation and transformation, consumer behaviour and its influence on markets, as well as use of big data in developing a competitive advantage. His research appeared in peer-reviewed journals and top-tier conference proceedings including Journal of Business & Industrial Marketing, Academy of Marketing, and Global Marketing Conference (GAMMA).Dr. Joanne Harris has a PhD in Consumer Neuroscience (also known as Neuromarketing) from Swinburne University, Australia. Her interdisciplinary research investigates public health and social cause digital marketing communications using biometrics and neurophysiological technologies. Joanne has publications in peer-reviewed academic journals including the Journal of Consumer Behaviour, Cogent Psychology, and Behavioral Sciences: Consumer Neuroscience Special Issue; is a Review Editor in Consumer Neuroergonomics for Frontiers; and currently teaches Marketing at the University of South Australia.Journal of Marketing Management13110.1080/0267257X.2024.2329090https://www.tandfonline.com/doi/full/10.1080/0267257X.2024.2329090?af=RConceptualising the (dis)abling marketplace through value creation and destruction
https://www.tandfonline.com/doi/full/10.1080/0267257X.2024.2323444?af=R
. <br/>. <br/>Conceptualising the (dis)abling marketplace through value creation and destructiondoi:10.1080/0267257X.2024.2323444Journal of Marketing Management2024-03-28T04:14:41ZNadia ZainuddinMelanie RandleRoss GordonSara Dolnicara Faculty of Business and Law, University of Wollongong, Wollongong, NSW, Australiab UTS Business School, The University of Technology Sydney, Sydney, NSW, Australiac UQ Business School, The University of Queensland, Brisbane, QLD, AustraliaNadia Zainuddin is a Senior Lecturer at the University of Wollongong, Australia. She is a critical scholar whose work focuses on the power of marketing to influence behaviour and social change. Her research aims to understand the lived experiences of people more likely than others to experience marginalisation and vulnerability to inform programmes, interventions, and policy to improve well-being. Conceptually, she is a specialist in the area of value theory, having pioneered work developing and applying the frameworks of value creation and destruction across a range of social marketing and consumption contexts.Melanie Randle is a Senior Professor at the University of Wollongong, Australia. One of her core research areas is in disability, focusing on the National Disability Insurance Scheme in Australia.Ross Gordon is a Professor of Behaviour and Social Change at the University of Technology Sydney Business School. Ross is one of the world’s leading experts in using social marketing and social science methods to achieve behaviour and social change and generate transformative social impact across a diverse range of areas including gambling, energy, climate change and environmental sustainability, alcohol and tobacco consumption, public health, mental health and workplace bullying.Sara Dolnicar is a Professor at the University of Queensland Business School. Sara is best known for her work in improving market segmentation methodology and testing and refining survey measures used in social science research. She has also worked in the areas of environmental volunteering, foster care and public acceptance of water alternatives. Currently she is focused on developing and testing interventions that trigger pro-environmental behaviour in tourists.Journal of Marketing Management13210.1080/0267257X.2024.2323444https://www.tandfonline.com/doi/full/10.1080/0267257X.2024.2323444?af=R